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In the realm of residential construction and renovation, competition is fierce with a plethora of options avlable to homeowners. As you, whether an interior designer, custom home builder, architect or homeowner seek new flooring, Unique Hardwood stands committed to earning your business through transparency and education about our exquisite engineered wood flooring.
We are passionate about sharing insights that empower customers in making informed decisions about this art form – the intricate detls and qualities of our products. By cultivating trust through comprehensive knowledge transfer, we m not only to secure your initial choice but also to retn it over time as you embark on future projects.
The essence of our business philosophy is rooted in transparency - the most powerful marketing tool that distinguishes us from competitors who might label their products for higher pricing. We believe well-informed consumers are more likely to make wise choices and remn pleased with their selections, making us a preferred partner throughout your journey.
Engaging Customers Through Engineered Flooring Education
Engineered flooring offers several advantages over traditional solid wood floors – enhanced durability, stability under varied conditions. To understand these benefits fully, it's crucial to delve into the foundational layers that constitute its structure.
At Unique Hardwood, we provide insight about how an engineered floor consists of three primary components:
Wear Layer - The surface layer that interacts with foot traffic, made from durable materials like oak or walnut for longevity and aesthetics.
Core Material - Typically consisting of plywood or high-quality engineered wood, providing strength while minimizing expansion and contraction issues found in solid wood floors.
Back Support - Often a moisture barrier and structural backing to complete the product.
Understanding these elements allows consumers to appreciate how engineered flooring achieves stability without sacrificing beauty or performance.
Our Preference for Hardwax Oil Finishes
We at Unique Hardwood favor hardwax oil finishes due to their natural composition, avoiding Volatile Organic Compounds VOCs found in urethane alternatives. This choice aligns with our commitment to sustnability and healthier living environments.
By revealing the chemical makeup of finishes, we empower customers to make environmentally conscious decisions, fostering a sense of responsibility within the community.
No Private Label for Us
We've made strategic decisions not to privately label our products. Instead of hiding behind private brands that can command premium prices, Legno Bastone's reputation stands on its own as a luxury brand associated with heritage, quality, and exclusivity. Our showroom showcases these values openly.
The Art of Education in the Showroom
Our approach transcs traditional selling methods by transforming each visit into an educational experience. We've designed our space to showcase large format samples rather than small panels or swatches - akin to a gallery featuring masterpieces instead of snippets of art.
Customers leave enriched with knowledge about features and benefits beyond aesthetics, making informed decisions that their lifestyle needs and sustnability values.
An Investment in Knowledge
Our commitment is not just to selling luxury engineered wood flooring; it's an investment in empowering customers through knowledge sharing. We offer events, a website blog, social media platforms, trned sales professionals and innovative showroom designs as a platform for learning.
By doing so, we foster relationships built on trust and shared expertise – a partnership that spans beyond the initial purchase to lasting brand loyalty.
Fostering a Culture of Knowledge
We believe in a world where every customer's experience is enriched through understanding. By sharing insights about engineered flooring, distinguishing between finishes like hardwax oil versus urethane, and upholding brand transparency, we've created an environment that values informed choices over sales-driven tactics.
In , our dedication to consumer education sets us apart in the industry, offering not just products but a journey towards empowerment and knowledge. This approach ensures that every Unique Hardwood experience is more than just selecting flooring; it's about making selections backed by comprehensive understanding - a reflection of your values and needs.
For those seeking to enrich their home with luxury engineered wood flooring, look no further than Unique Hardwood – where education meets elegance.
Reach Out to us
3323 Hyland Avenue, Suite K
Costa Mesa, CA 92626
Monday-Friday: 10am – 5pm
Saturday: by appointment only
949 791-8078
California Contractor License #1054190
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